Nascent is back: 100 episodes in 50 weeks
Here's the plan
I’m back.
After publishing 18 podcast episodes in 2024 and 2025, I went quiet. I spent most of 2025 running workshops with founders and refining my ideas. Starting on Monday March 30th 2026, I’ll be publishing much more regularly.
I’m relaunching Nascent 🪺
I’m Mike Vladimer, the founder of Nascent -- the methodology for startups with NO CUSTOMERS.
Today, founders often waste a year or more pursuing a startup idea before giving up, when they could have come to that same decision more quickly. I believe founders are using flawed tools: conventional startup strategies are for startups with customers. Nascent is tailored for startups with no customers, which enables founders to decide within days (not years!) whether their idea is an opportunity worth pursuing. I’m publishing because I’ve made progress worth sharing and I expect to iterate as more founders use Nascent.
What’s changing
The podcast is back with a goal of 100 episodes over the next 50 weeks, roughly 2 per week. In addition to the podcast, I’ll publish a companion newsletter and video shorts
Each podcast episode and companion newsletter will cover a few ideas in the methodology, real case studies and what I’m learning as I go.
The podcast is on Spotify, YouTube and Apple Podcasts. The newsletter is staying on Substack.
Funded founders struggling with a pivot can embed me in their team, details on the new website: https://nascentidea.com/
I’m simplifying the previous nomenclature (e.g.,
Nascent Startups→ Nascent methodology;nascent-stage startup→ Nascent uncertainty)
What to expect
I’ll soon publish Episode 019 where I lay out the core problem that Nascent focuses on: founders waste years on bad ideas. I believe that founders with no customers can still generate an Estimated Revenue Next Year, in dollars $, a metric I’m calling the “ERNY value” (pronounced “Ernie value”). ERNY is based on first-hand data that founders gather through discovery interviews. Measuring a startup idea using ERNY will enable founders to shrink the time wasted on bad ideas from years down to days. After Episode 019 sets up this challenge, the following episodes will dig into the mindset shift that founders need to understand the ERNY value and the mechanics to implement ERNY.
You can always reach me at podcast@nascentidea.com. Ok founders, let’s find some opportunities worth pursuing.
You’ve got this!
Mike

